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How to Eliminate Purchase Barriers

"I am so busy now – could we talk again after Christmas? I need to talk it through with my colleagues, the timing is wrong, soon it´s vacation, the price is above budget…" Hmmm - what is underneath?

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Stop Hunting and Start Farming Customers

Have you ever thought about the expression a “hunter sales profile”? Have you wondered why companies look for hunters to get new customers and farmers to keep them? I have – big time! Who wants to get dead customers? And who wants to be hunted down?

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